Business concepts seen as models for ministry
March 13 2003 by Steve DeVane , BR Managing Editor

Business concepts seen as models for ministry | Friday, March 14, 2003
  • The mirror and the window The first concept Hall presented was called "the mirror and the window." It was developed from a study showing that the way leaders responded to some situations made certain companies "take off," Hall said.

    Hall compared a "depressed leader" and an "empowered leader."

    For the depressed leader, "when things go bad he looks out the window and basically says, 'It's their fault,'" Hall said.

    This causes morale to fall in the organization, Hall said. The leader is out of control.

    The depressed leader looks in the mirror when things are going well and takes the credit, Hall said.

    "The only thing he sees is himself," Hall said.

    Morale falls because the leader has "hoarded credit," he said. The leader becomes despised by those he is trying to lead.

    The empowered leader reacts differently to these situations, Hall said.

    "When failure occurs, he looks in the mirror and says, 'OK, things are not the way they ought to be. What can I do to make it better?'" he said.

    Morale goes up because the leader is in control, Hall said.

    When success occurs, the empowered leader looks out the window and credits God and other leaders, Hall said.

    "Success is shared," he said. "The leader is admired."

    Ineffective leaders believe most forces are outside their influence, play the blame game, abdicate their ability to lead and see their organization as their servants, Hall said.

    Effective leaders empower themselves to be an agent of change, take responsibility for all factors, seek to transform others instead of blaming them and become servants of their organizations, he said.

  • Big, hairy, audacious goals (BHAG) Hall said setting "big, hairy audacious goals" (BHAGs) can be a "fresh strategy for church development."

    He quoted megachurch pastor Rick Warren as saying "the clinical definition of death is 'no change.'"

    Setting BHAGs differs from trying to bring about change gradually, he said.

    Gradual change is sequential with steps taking place one at a time in a linear way. BHAGs can cause exponential growth, skipping several steps at once.

    Gradual change is slow, stable and constant. BHAGs can lead to rapid, turbulent, infrequent and specific change.

    Some examples of BHAGs for churches are starting a new church, transitioning a worship service, starting a new worship service and beginning highly intense mission work.

    Good BHAGs are set with understanding, not bravado; have a long time frame such as 10 to 30 years; are clear, compelling and easy to grasp; and directly reflect the core values and core purpose of the church.

  • Power of perception Brock talked about how churches can deal with how they are perceived in their communities. Corporations spend millions of dollars trying to influence the power of perception, he said.

    Churches cannot control external factors such as the way some people think, but they can control internal factors.

    "We can control the messages we're putting out in the marketplace," Brock said.

    Most churches have an "inside-out" focus, he said. These churches think all they need is to develop good programs, tell people about them and "they'll break the doors down," Brock said.

    Such a focus communicates an "all about us" message to the community, he said.

    Brock said churches should instead develop an "outside-in" mentality.

    "Let's put ourselves in the shoes of the community,' he said. "Look at our church through their eyes."

    People in the community want to see themselves in a positive future, Brock said. Outside-in planning tells people that the church cares about them, he said.

  • From talking to action Brock said a committed speaker and a committed listener are needed to move beyond talk to action. He said people should realize that they have "listening filters" that can hurt the process.

    Some filters are daydreaming and jumping to conclusions while the speaker is talking.

    "Filters keep the future looking like the past," he said.

    Brock discussed a "request action" process that can be used for dialogue.

    The process begins with someone making a request. The person should add context to his request, tell how he would be satisfied and say when he needs an answer.

    The person responding should accept, decline, make a counteroffer or commit to making a commitment by a certain time, Brock said.

    The decision should then be documented on paper and a next meeting should be set, he said.

    The request action process can become a method to use for effective meetings, Brock said.

    Effective meetings can begin with a discussion about the existing situation. Brock said such a discussion can begin with the question, "What's so?"

    The next matter would be a look at gaps in the current issue, he said. That might start with the question, "What's missing?"

    Then the request action process could be used to determine what to do, Brock said.

  • Friday, March 14, 2003

    Business concepts seen as models for ministry

    By Steve DeVane BR Managing Editor

    GOLDSBORO - Church leaders can learn valuable leadership lessons from the business world, a pastor and a businessman say.

    Chad Hall, lead pastor for Connection Church in Hickory and team leader for the Baptist State Convention's Innovative Church Team, and Steve Brock, marketing team leader for Nortel Networks in the Research Triangle Park, led a breakout session at the State Evangelism Conferences in February called "Spiritual MBA - Bridging Corporate and Church for Ministry Effectiveness."

    Hall and Brock presented four leadership concepts that are used in the business world. They plan to develop a one-day seminar where they will present 25-30 such concepts.

    Hall said he learned a valuable lesson while on staff of a church considering buying some adjacent property. The pastor and other staff felt "handcuffed" because the issue was a "business decision." Today, the church is landlocked.

    "I learned that to be an effective pastor, I needed to learn some things business people know," he said.

    The business world has produced a "mountain of books, Web sites and journals" on leadership, Hall said. The four concepts discussed in the breakout session came from the study of some of that material.

    "We're trying to transfer the business concepts into the church world," Hall said.

    Hall said the success of an organization hinges on the group's leaders.

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    3/13/2003 11:00:00 PM by Steve DeVane , BR Managing Editor | with 0 comments
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